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Web Design

Digital MarketingEventsWeb Design

How to Structure Your Website for a Single Weekend Event

Even if your event only happens once a year, marketing is always a priority. But…
Taylor Craig
Taylor CraigFebruary 18, 2020
Web Design

10 Psychology Principles That Guide the Way People Navigate the Web

This is a blog post reformatted from a talk I gave at WordCamp Greenville 2019.…
Brent Alexander
Brent AlexanderApril 8, 2019
Digital MarketingWeb Design

How to Locate and Gain Control of Your Website Domain

Domain Names When it comes to website domain names (or just domain for short), we…
Brooks Manley
Brooks ManleyApril 4, 2019
Web Design

Why You Need Content Driven Web Design

Have you been thinking about a new website? As your business grows and your products…
Engenius Team
Engenius TeamMarch 19, 2019
Web Design

WordPress Themes: The Case for Premium Themes

If you’re considering investing in a new website, you’ve probably begun envisioning what your new…
Engenius Team
Engenius TeamMarch 4, 2019
Custom Home is like a Custom Website GraphicWeb Design

How to Choose the Best Website Builder (Updated 2019)

Big purchases we make in our personal lives tend to turn into something that is…
TJ Deluccia
TJ DelucciaFebruary 7, 2019
Web Design

2018 End of Year Launch Blitz

Just in time for the 2018 end of year Holidays, five of our clients received…
Ellison Manley
Ellison ManleyJanuary 16, 2019
information and analytics about a websiteWeb Design

Website Goals: Measure What Matters in Web Design [2019 Update]

*This post was originally published on November 15, 2016 and updated on November 19, 2018…
Brooks Manley
Brooks ManleyNovember 19, 2018
Web Design

Recent Engenius Launches

The end of the summer often brings with it a slump of new work, however,…
Ellison Manley
Ellison ManleySeptember 14, 2018
Web Design

Things You Need to Kick Off Like a Pro

The 237 day wait is almost over. The transition from pool parties to tailgates will…
TJ Deluccia
TJ DelucciaAugust 31, 2018
Web Design

New Nonprofit Launches New Website in June

All too often nonprofit leaders are so focused on the cause they are working towards…
Ellison Manley
Ellison ManleyJuly 9, 2018
man looking at mobile first web designWeb Design

Mobile First Web Design or Journey Driven Design?

A History of Mobile Design Before we dive into some intricacies of mobile first web…
Brooks Manley
Brooks ManleyJune 11, 2018
Client SpotlightWeb Design

[Engenius Launches] 2 Great Websites Built in May

Bike & Build Bike & Build is much more than just a yearly bike trip…
Engenius Team
Engenius TeamJune 4, 2018
Web Design

First Three Website Launches of 2018

We have the pleasure of working with some amazing companies at Engenius, and we’re extremely…
Taylor Craig
Taylor CraigMarch 5, 2018
  1. Jakob’s Law
  2. Von Restorff Effect
  3. Serial Position Effect
  4. Law of Prägnanz
  5. Miller’s Law
  6. Zeigarnik Effect
  7. Parteo Princple
  8. Doherty Threshold
  9. Hick’s Law
  10. Postel’s Law
  1. Search
  2. CRO
  3. Ecommerce
  4. Blogging
  5. Social Media
  6. Video
  7. Email
  8. Ads

1. Search & SEO Trends
1a. What Are Local Services Ads?
1b. The Importance of Your Google My Business (GMB) Profile
2. Content Marketing Trends
2a. 10x Content
3. Social Media Trends
3a. Decline of the News Feed
3b. Rise of Stories
3c. Growth of Instagram
4. Transparent Marketing
5. Other Trends for 2019

 

1. Marketing Returns to People

2. Newsletters

3. Conversational Marketing

4. Building Private Communities

5. Social Media Detoxes

6. Interactive Content

7. AI + ML in Email

8. Crowded SERPs for Local Biz

9. Evolution of Skyscraper Content

10. Smart Bidding in Google Ads

11. In-Person Attribution + Tracking

12. Microinfluencers

13. Stories Keep Growing

14. Importance of Marketing Tech

15. Google Focusing on NLP

16. Serifs + Branded Illustrations

1. Put on a Quality Event

2. Know Your Audience

3. Focus on Experience

4. Invest in a User Friendly Website

5. Create FOMO

6. Leverage Talent

7. Attract Influencers

8. Advertise Online

9. Have Conversations on Social

10. Optimize for Event Searches

11. Photography + Videography

12. Engage Year Round

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