Brent Alexander, Author at Engenius

8 Simple Ways To Convert Website Visitors Into Customers

It’s a hard pill to swallow that just because your website is growing in visitors doesn’t mean your business is growing in customers. In order to be successful, revenue goals must be met and dollars must be made, and the…

Brent AlexanderAugust 21, 2023

Web Design

Why Your Mobile Site Speed Score Is Bad—And Why That’s OK

We hear from clients almost once a week asking us why their site is slow on mobile and what we can do about it. They usually send us a report they pulled from Google Lighthouse or Pagespeed Insights and they…

Brent AlexanderJuly 17, 2023

Web Design

10 Psychology Principles That Guide the Way People Navigate the Web

This is a blog post reformatted from a talk I gave at WordCamp Greenville 2019. You can watch a video of that talk at WordPress.tv.Believe it or not, there's more to web design than color, imagery, and animation. It's true.…

Brent AlexanderApril 8, 2019

Digital Marketing

Digital Marketing Statistics for 2020

With the new year comes the time for making resolutions, lifestyle changes, and just having a new outlook on life. Why not also hit refresh on your online marketing in 2021? In this post, we round-up some of the most…

Brent AlexanderJanuary 9, 2019

Web Design

The Interesting Truth About Building a Website With WordPress

I love WordPress. I love it so much I even have WordPress swag. I’ve been using it for nearly 10 years now, and I’ve been the WordPress developer here at Engenius for almost 2 years. There are many aspects that…

Brent AlexanderMay 15, 2017

Digital Marketing

Making Sense of Your Web Analytics

Earlier this month, we released a blog post that defined key metrics in Google Analytics. In case you missed it, or had a little bit too much eggnog over the holidays, here’s a recap: Sessions: Total number of Sessions within…

Brent AlexanderDecember 28, 2016

Web Design

How To Not Disappoint Your Audience With UX Design

Here at Engenius we talk a lot about user experience (UX). Since we design websites every single day, we live and breathe UX. Every experience we have with a product or service causes us to analyze what went well, what…

Brent AlexanderFebruary 24, 2016

Web Design

What is User Experience and Why Should I Care?

What is User Experience? Lurking beneath the surface of everything you do is something researchers study and you likely never stop to even consider—your own user experience (UX). If you use the internet, UX is important to you. It covers…

Brent AlexanderSeptember 16, 2015

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Brent Alexander

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