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Taylor Craig

Marketing & Sales

What Is a Consultative Sales Approach?

Struggling to meet your sales goals? Quit selling so hard and adopt a consultative selling approach. The term “sales representative” often carries a negative connotation. The term is reminiscent of traditional (read: outdated) sales tactics: an operator moving swiftly down…
Taylor Craig
December 18, 2018
HPLP Desktop Redesigned Engenius
Web Design

How Can a Legal Website Validate Your Firm?

Law firm websites are certainly unique. So much so, in fact, that there are dozens of online web design firms that claim to specialize in lawyer websites. While these companies might have experience with law firm website design, there’s something…
Taylor Craig
December 6, 2017
jupiter wordpress theme
Web Design

4 Misconceptions About WordPress Themes

If you’re considering investing in a new website, you’ve probably begun envisioning what your new site will look like and how it’ll function. The finished product should look good and represent your business well; and since you’re investing time and…
Taylor Craig
October 16, 2017
google opened on a laptop
SEO

7 SEO Terms You Need to Know

If you have a website, chances are you’ve heard about SEO in some form or another. We often hear from clients who are interested in SEO services but admit that they aren’t completely sure about what SEO is, how it…
Taylor Craig
November 9, 2016

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