I don’t know if you are like me, but the following is a common scenario in my life. I sit down in the dentist's office, and these thoughts start running through my head. “Was I thorough enough flossing this morning…
I am very much smack dab in the middle of the Millennial generation that has grown up in the transition from analog to tech. I had a walkman cassette player with the latest Hanson soundtrack on my NOW 3 mixtape.…
As marketers, we work tirelessly to move the needle on what often seems like a laundry list of metrics. We look at website visits, conversion rates, generated leads per channel, engagement on social media platforms, blog post shares, email click-through…
Big purchases we make in our personal lives tend to turn into something that is a reflection of our personality. Think about it—cars, weddings, houses—all things we have likely done some prep work on, asked others about, and then made…
The 237 day wait is almost over. The transition from pool parties to tailgates will sweep across all Saturdays in South Carolina. Houses become divided, uniforms are donned, every team is undefeated and chasing the same goal of winning the…
*Post updated on August 15, 2018. “Keep your friends close, and keep your enemies closer.” Great advice – whether you're a Chinese general, a member of the mafia, or a business. When evaluating the performance of your company and creating…
Recently we’ve been going through the hiring process for a few open positions at our company, and it’s reminded me of how important first impressions and relevant experience are. If you get a cover letter with the wrong business’s name…
June 1996. I remember it so clearly, even though I was still a child: opening up the first personal computer for our family. After spending hours putting the thing together, my dad fired it up and the iconic four colors…
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