Part two in a four class series.
Acquiring site traffic and leads is just the start to a successful marketing funnel. Nurturing, closing, and retaining customers are the keys to growth. But the days of disingenuous sales pitches and hounding people with repeated cold calls are over. Digital marketing has ushered us into a new era.
Hear Engenius CEO Chris Manley speak on:
- How to align sales and marketing for a smooth funnel
- How to automate email marketing to nurture leads
- How to nail personalization to move leads through your funnel
- Why you need to keep marketing to customers with the flywheel model