Drive website traffic & get more leads.

An impressive website is the first step to helping your business stand out among prospective customers. But once you feel good about the image you’re projecting, how can you be sure people are seeing it—let alone the right people?

Enter digital marketing. Digital marketing efforts allow you to get in front of your target audience and help drive them toward your website, bringing them one step closer to becoming your customers. But there are lots of different digital marketing tactics out there—how do you decide which methods to invest in? The Engenius team can help.

We rely on the marketing industry’s top research tools to gather data that tells us exactly where the greatest opportunities lie for your business. Powerful data and 10+ years of digital marketing experience allow us to tailor our recommendations to meet your business’ unique needs, resulting in digital marketing strategies that help propel your business forward one lead at a time.

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Which Digital Marketing Services Are Right for You?

Digital marketing isn’t one-size-fits-all. Different factors influence which strategies are right for you, including your industry, location, and whether or not people are actively seeking your products or services. Explore the different digital marketing services we combine when crafting a strategy for a client.

Engenius offers:

Search Engine Optimization (SEO)

Google Ads

Social Media Ads

Email Marketing

Content Marketing

Website Support

Digital Marketing That Delivers Results

Search Engine Optimization (SEO)

On average, there are 5.6 billion Google searches every day. Try performing a search for your product or services: where does your website show up? If your website isn’t showing up on the first page, you could be losing out on valuable website traffic.

Search Engine Optimization or SEO is the work that helps pages on your website organically (i.e. not via advertising) rank higher in Google’s search results. The higher your ranking, the more clicks you earn. And the more clicks you earn, the more business you’re likely to gain.

Our local SEO plans can help your website rank higher in Google search results so that you can more effectively capture your audience’s attention.

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Google Ads

Google Ads is Google’s advertising platform. It allows business owners just like you to show brief ads to users that highlight your products or services. You can use Google Ads to place text ads at the top of Google search results or visual ads on sidebars of other, non-Google websites (like news websites), as well as mobile apps.

Google Ads is especially great in industries where the search engine market is more competitive and organic SEO is harder to achieve. At a fraction of the cost of traditional advertising (billboards, radio/TV ads, etc.), you can ensure your ads are seen by the very people who are actively searching for your products or services. Plus, Google Ads provides detailed audience insights so that you can adjust your advertisements based on real-time data indicating what’s working and what isn’t.

Engenius can help you define your audience, create and set up your Google Ads account, build your ad campaigns from the ground up, and optimize their performance month after month.
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Social Media Ads

Social media offers one of the most unique forms of digital marketing there is. There are billions of people on social media. When you advertise on different platforms like Facebook, Instagram, or LinkedIn, you can hand-select who you want to see your ads all the way down to personal details.

For example, if you only want people in a specific ZIP code, between the ages of 35 and 44, who’ve demonstrated an interest in your services to see your ads—you can do that. Social media ads allow for the most tailored advertising experience.

Social media ads are perfect for industries where search volume is lower (i.e. people aren’t actively searching on Google for a product or service). Instead, you can capture your audience’s attention where they’re already spending their time.

Engenius can help you identify your audience on social media, design and write ads, build your social media ad campaigns, and optimize their performance over time.
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Start Getting More Leads Today

Drive high quality traffic to your website and convert more visitors into leads. Take the first step today.

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