We’ve updated this post! Read “The Importance of Online Reviews for Local Businesses” to get updated stats for 2017.
Although our world has become increasingly digital over the last decade, word of mouth remains an integral component of marketing.
What has evolved, however, is our ability to integrate online and offline tactics to maximize marketing efforts.
The experience that you deliver to your customers will shape the way they speak about you. Focus on maintaining strong relationships first and foremost. As you build trust with the people or businesses that you serve, you’re simultaneously making them evangelists for your product or service.
Check out this infographic for more ideas about how to leverage your word of mouth marketing:
Looking for more a more extensive list of suggestions for improving your word of mouth marketing? You’re in luck — we’re offering a free checklist that will help you do just that.
Sources:
- https://www.brightlocal.com/learn/local-consumer-review-survey/#1
- http://www.ipsos-na.com/news-polls/pressrelease.aspx?id=7144
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