I don’t know if you are like me, but the following is a common scenario in my life. I sit down in the dentist's office, and these thoughts start running through my head. “Was I thorough enough flossing this morning…
Engenius TeamJune 14, 2021
Most of us start the year with goals: those things we hope to accomplish between each year’s New Years’ party. For some, it’s a company mandate. For others, it’s self-driven. No matter the root of your goals, the 2021 calendar…
Samantha WagnerJune 8, 2021
Half a dozen years ago I read a study suggesting that, by 2025, Fortune 500 companies would be spending 80% of their marketing budget on digital marketing and only 20% on traditional marketing. Traditional marketing encompasses things like television and…
Samantha WagnerMay 3, 2021
As a business owner, when you’re looking to update your website—or have one made for the first time—the first thing you’ll probably think about is how you want it to look. You’ll want to add additional graphics, update team photos,…
Engenius TeamApril 15, 2021
The game Battleship has been around for quite some time. In fact, long before Milton Bradley introduced the plastic version with pegs and plastic ships, Battleship was a paper and pen game produced under a number of different names. Now,…
Samantha WagnerApril 6, 2021
What does your company do? That’s the dreaded question that inevitably happens in the proverbial elevator when you have precisely thirty seconds to respond with a clean, crisp, mildly rehearsed elevator pitch. But is it any good? Does it simply…
Engenius TeamMarch 25, 2021
The digital marketing landscape has changed a lot over the past year. A lot has changed in the world, so it should be no surprise that the marketing landscape has been shaken up as well. But don’t worry, we’re going…
Engenius TeamJanuary 12, 2021
Even if your event only happens once a year, marketing is always a priority. But how you market your event (and who you market to) should change throughout the year. One of the more nuanced parts of event marketing involves…
Ellison ManleyFebruary 18, 2020