Agency vs Freelancer: Who Wins with Your Marketing?
Should we hire an agency or a freelancer? That’s a great question. Both have strengths and weaknesses. The key lies in answering questions about what your business needs. It may seem strange for an agency to tell you the benefits…
Samantha WagnerNovember 13, 2023
B2B Web Design and Digital Marketing: Tips for Attracting Attention and Establishing Authority
Key B2B decision-makers often browse the same websites and scroll through the same social media feeds as anyone else. Getting the attention of such B2B decision-makers, however, can be difficult. What can a driven executive do to initiate a conversation…
Cassidy KrasinskiNovember 6, 2023
3 Key Marketing Metrics You Should Be Tracking
While many bosses understand that a solid marketing team can directly impact your company’s bottom line, it often feels like a large majority don’t believe that marketers are focused enough on results to truly drive incremental customer demand. How can…
Engenius TeamOctober 30, 2023
Do I Really Need a New Website?
It’s been said that you should get a new website every 2-3 years, but considering the average cost of a new website can range from several thousand dollars to $30,000+ — how do you really know when it’s time to…
Engenius TeamOctober 23, 2023
How to Structure Your Website: Site Architecture Best Practices and Examples
Website architecture is critical to site performance from both a UX (user-friendliness) and SEO perspective. When your site is well designed, it has the functional flow of a great kitchen, where every important device is within arms reach. Your two…
Cassidy KrasinskiOctober 16, 2023
How to Rank Higher on Google Maps: A Guide to Google Business Profile Optimization
Don’t have time to read the full blog? Check out our short recap below. How do I rank higher on Google Maps? Claim and verify your Google Business Profile (GBP) listing Fully complete your GBP listing Ensure your GBP category…
Engenius TeamOctober 9, 2023
Two Easy ROI Formulas For Guiding Your Business Decisions
How much does it cost to close a customer? How much is that customer worth? Am I spending too much or too little on marketing? These are the types of questions you have to keep in mind and regularly revisit…
Engenius TeamOctober 2, 2023
Chris Manley Featured in Teamwork.com Report (pg. 11)
https://26079973.fs1.hubspotusercontent-eu1.net/hubfs/26079973/2.%20PDFs/1.%20Downloadable%20PDFs/Teamwork.com%20The%20State%20of%20Agency%20Operations%20Benchmarking%20Report%202023.pdf?utm_medium=email&_hsmi=76351594&_hsenc=p2ANqtz--ZtotbZ7o1JRCWiK1wyjZZTdIIxtKumCOq-r6vKlRS0JAD7lopzhYpEUx6UrYF2GYWiuBLkrWwSfMycU_IrCXiJA_A3g&utm_content=76351594&utm_source=hs_email
How to Engage Your Community
Getting your company actively engaged in your community has a lot of great perks. It increases brand awareness, associates your company with a positive impact, and works to ensure your employees and local clients have a great community to live,…
Engenius TeamSeptember 25, 2023
